Southend United's fixture against Carlisle United at the end of this month has been made a 'Blues 4 Kids - Kids for a Quid' match.

The Blues have three home fixtures in October and face Carlisle on Saturday, October 27.

And United have decided to make the game one of their annual reduced admission matches for children.

The Blues 4 Kids campaign is a drive to encourage more youngsters into Roots Hall this season and help build a fanbase for the future.

The Kids for a Quid offer is valid throughout the whole ground and tickets are now on sale to all supporters.

To purchase your ticket for this fixture then either pop into the Ticket Office in person, phone the hotline on 08444 77 00 77 or book online.